How To Make Pay Per Click Video Ads Work for You

Posted on October 27, 2009 - Filed Under ppc marketing | 21 Comments

Last week here, we explained how video ads work. Now that you know that, this week we wanted to give you two specific tips for making them work for you. Memorable Image: “A picture is worth a thousand words.” Many pay per click marketers who use video advertising forget this. They get so caught up [...]

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Video in Pay Per Click Advertising Explained…

Posted on October 17, 2009 - Filed Under ppc marketing | 20 Comments

When most people think of pay per click marketing, they think of tiny little “word” ads that you click on. Video doesn’t usually enter the picture. However, “PPC video marketing,” so to speak, has been around for a couple of years. In 2006, Google bought YouTube (for an astounding $1.65 billion, no less). This allows [...]

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